Digital Marketing can serve as an overwhelming concept, especially for small businesses, given the complex practices revolving around it. We often have this question directed at us – “Which marketing strategy should I focus on to generate results and revenue to enable my business to flourish now and in the future?” We will dig in […]
Tag Archives: marketing
It is no secret that Google owns the digital world revolving around search queries, but there are other promising options available to allow businesses to rank for, and use the platform to find optimal results. As businesses are fighting for their position in the SERP results with relentless effort, they may be missing out on […]
Social media serves as the medium to connect brands to the audience directly. Facebook Insights sheds a wealth of information about the audience or the people on Facebook to help advertisers display relevant ads that resonate with the audience. Facebook is the most popular platform for advertising – with 97% of B2C and 89% of […]
YouTube has climbed its way to be the second most sought search engine, right after Google, pushing the pioneers like Bing and Yahoo to follow way behind. The popularity of YouTube is due to the distribution of content that is easy to consume with engagement as key. If you are looking to explore the platform […]
Email Marketing is 2x more effective at drawing leads than any other marketing channel. A home chef believes that email marketing is the way forward. He feels that by remining on the top of the inbox, brands can also remain on the top of customers minds. Sabeer’s sentiments are echoed by countless entrepreneurs and managers. […]
With every passing day, we see the launch of new online stores by almost every major retailer. And this has resulted in flourishing the e-commerce industry especially after the onset of the pandemic. But why has the world suddenly taken a turn towards social media marketing? That’s precisely what you would read in this guide. The […]