Tag Archives: marketing

B2B vs B2C Marketing: 5 Key Differences

In today’s dynamic business world, you need a clear-cut focus in order to churn out your next move. Here’s a good question, which model is more profitable and scalable? Is it B2B or B2C?             Well, it depends! It depends on your background, skillset, and expertise. B2B and B2C models clasp several similarities, as it […]

The Science Of Using Hashtags In Social Media Marketing

With millions of active users on social media platforms, it is no wonder that digital marketers are trying to come up with innovative strategies to broaden their reach. You can find millions of posts with hashtags on every platform. But, how effective is it from a business point-of-view? Will a couple of hashtags help with […]

How Can You Achieve Effective B2B Marketing On LinkedIn – Learn In 5 Steps

Jobs. Employment. Work. These are words that first come to mind when someone says LinkedIn. But it is so much more than just a professional networking site. Its marketing potential, especially, for Business-to-Business (B2B) companies is endless, if you know what to look for. According to several surveys, LinkedIn is one of the most effective […]

Sure fire Strategies To Leverage Facebook For Your Business

The average user spends a solid hour of their day on Facebook. That’s an impressive stat in itself, but there’s more. The platform stakes a claim to 77% of ALL social media logins worldwide. From a marketing perspective, that is fertile ground for you to pitch your tent and reap rewards. Many budding entrepreneurs often […]

6 Tips To Crack The YouTube Algorithm For Maximum Traction & Marketing Potential

Everyone wants a share of the YouTube revenue pie nowadays. With the pandemic last year, professionals worldwide are seeking sustainable income streams to stay afloat and manage their finances. Full-time YouTube seems to be a lucrative career now more than ever. Around 500 hours of content is uploaded every minute on the platform, but not […]

Social Media Marketing Strategy for Entrepreneurs

Prior to the invention of social media platforms, if someone wanted to market their new product or business, they had to pay tons of money to get them in front of people. The medium of advertising was limited to TV, billboards and print. However, due to the power of the Internet and social media, today […]