Let’s consider two organizations A and B: A is a small to medium-sized company that can process data by sessions or campaigns whereas B is a large enterprise that has more than 50,000 website visits per day, or exceeding the limits of the free version of Google Analytics. Which organization do you think can continue […]
Category Archives: Google Analytics
After acquiring Urchin in 2005 and renamed as Google Analytics, the valuable tool has come a long way from being a web statistics analysis program that could only analyze the number of users. In 2012, the tech juggernaut released a notable update of the tool that went by “Universal Analytics”, where the focus laid on […]